The 3 Hottest Social Ad Channels for Retailers this Holiday Season

Poonam Mathur Holiday 2015 0 Comments

The holidays are quickly approaching, media plans are being finalized, budget is getting allocated. The rush is on to get everything together for the boom in sales that comes through in November and December. As you’re finalizing media plans and allocating budget, you want to feel confident you have a solid plan for the ad budget you’re allocating to social …

3 Facebook Trends Retailers Need to Know Heading into Holiday 2015

Poonam Mathur Facebook, Holiday 2015 0 Comments

If you think Facebook marketing best practices change every 6 months you’re right. Trying to keep up with the constantly changing dynamics of the Facebook News Feed, Facebook ad products, and Facebook ad pricing can be a full time job. In this post we’ll take a look at 3 major trends in the Facebook advertising space that retailers and e-commerce …