Classic eyeglasses atop a stack of basic clothing essentials. Shoes peaking out on the bottom.

Five Digital Marketing Basics for Retailers and Etailers

Cappy Pratt Social Media Leave a Comment

Ready to launch a digital marketing program for your business? Asking yourself “Where do I get started?” Well, this is the bare minimum that you, the Retailer or Etailer, need to do to scale your business. These basic actions will have both immediate impact and position your business for better performance in the future. We’re going to assumes that you …

How to Know When Your Startup or Business is Ready for Facebook Ads

Poonam Mathur Facebook Leave a Comment

Facebook advertising is a must for just about any consumer centric company. The combination of reach (1.4 Billion+ people. Yes, let that sink in.), plus best in class marketing and advertising tools is unmatched. The question is when do you introduce Facebook ads to your marketing mix. Facebook has evolved significantly over the past couple years. The strategies employed in …